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TikTok is booming in the UAE and if you haven’t already taken a deep dive into it, there are a few things to know before you get started. • There has also been a major growth in fitness, sports and wellness content. In the first half of 2020, there was a 270 percent increase in related content under #fitness hashtag, surpassing 1 billion local views.  • The demographic is getting older, particularly after all those...